Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

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Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

January 9, 2025

In today’s digital age, customer trust is more crucial than ever. Join us as we explore the evolution of customer trust, highlighting its importance in building strong customer relationships. We’ll delve into how trust became so important and some of the pivotal moments that shaped its current state. Looking ahead, we’ll discuss emerging trends and technologies influencing customer trust, including some very recent developments related to a customer’s ability to meet new regulatory required digital accessibility while still incorporating industry standard security practices. Gain insights into why trust has rapidly become the cornerstone of customer loyalty and business success and hear some methods adopted by an enterprise customer trust program in order to foster and maintain it. Join us while we navigate the complexities of customer trust in an ever-evolving, digital landscape.

Internal or External Resources? YES!

GRC

Imagine trusting a neighborhood kid to take care of your dog while on vacation. While they may be capable of completing the task you’ve outlined; they will likely only do exactly as you ask. The dog gets what they need and the job is done. In contrast, imagine trusting an adult neighbor caring for […]

Why Maturity Matters: Overcoming GRC Cognitive Overload with the Maturity Model

Events, GRC, Top Posts

Please join Kayne McGladrey, author of the GRC Maturity Model and Cheri Hotman as they explore the GRC (Governance, Risk, and Compliance) Maturity Model, a powerful tool for organizations to assess and enhance their cybersecurity practices. Achieving maturity in GRC is crucial for navigating complex regulatory landscapes and boosting overall effectiveness. Through self-assessments, organizations can […]

Choosing the Right Cybersecurity Framework: A Practical Guide for Leaders

Events

Speakers: Cheri Hotman and Tanya WadeHosted by: Hotman Group Why Choosing the Right Framework Matters Passing an audit is no longer enough. Many organizations still treat cybersecurity as a one-time project, something to "check off" rather than an integrated, living part of their business operations. During this session, Cheri Hotman and Tanya […]

CMMC Compliance: Cutting Through the Confusion

CMMC, Compliance, Events, GRC, Top Posts

Cybersecurity leaders want to know, in plain terms, what they need to do when it comes to CMMC to ensure compliance and customer contractual obligations. Join us for a conversation with cybersecurity experts about what’s actually needed to stay on track with CMMC compliance. We’ll dive into the real gaps you may be facing […]

Vulnerability Scans: Only Part of the Equation

GRC

There are two primary ways we see companies manage vulnerabilities… one of them significantly riskier than the other. Reactive strategies rely on a problem to arise before taking action. This makes reactive the riskier option of the two, hopefully for obvious reasons. Using a reactive strategy is like waiting for an electric bill to […]

Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

GRC

In today’s digital age, customer trust is more crucial than ever. Join us as we explore the evolution of customer trust, highlighting its importance in building strong customer relationships. We’ll delve into how trust became so important and some of the pivotal moments that shaped its current state. Looking ahead, we’ll discuss emerging trends and […]

Security Awareness Training – Verizon 2025 Data Breach Investigations Report

Security Awareness

In this 15-minute training, the HG team breaks down the most critical findings from Verizon’s 2025 Data Breach Investigations Report (DBIR)—and what they mean for real-world security programs. We cover the sharp rise in third-party breaches, the growing threat of GenAI misuse, and the continued dominance of ransomware and credential-based attacks. You’ll walk away with […]

The Difficulties of People Taking Ownership

GRC

So, you've got an amazing team of tech savvy folks who love the tech side of things. They excel in implementing the latest tools and systems, but when it comes to the less glamorous side - like making sure tasks are completed and nobody drops the ball - things start to get a bit […]

Security Awareness Training – Ransomware

Security Awareness

One Click Is All It Takes A single click on a phishing link. A password change request that didn’t feel quite right. A forgotten remote desktop login. That’s all it takes for ransomware to slip in and start locking down systems—and businesses. Why Ransomware Is Still a Threat Despite increased awareness, ransomware […]

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Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

Internal or External Resources? YES!

Why Maturity Matters: Overcoming GRC Cognitive Overload with the Maturity Model

Choosing the Right Cybersecurity Framework: A Practical Guide for Leaders

CMMC Compliance: Cutting Through the Confusion

Vulnerability Scans: Only Part of the Equation

Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

Security Awareness Training – Verizon 2025 Data Breach Investigations Report

The Difficulties of People Taking Ownership

Security Awareness Training – Ransomware

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Most companies look at

their cybersecurity

piecemeal, inadvertently

putting themselves at risk.

With Hotman Group, we

approach cyber security

strategically, with a plan so

you can be fully protected.