Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

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Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

January 9, 2025

In today’s digital age, customer trust is more crucial than ever. Join us as we explore the evolution of customer trust, highlighting its importance in building strong customer relationships. We’ll delve into how trust became so important and some of the pivotal moments that shaped its current state. Looking ahead, we’ll discuss emerging trends and technologies influencing customer trust, including some very recent developments related to a customer’s ability to meet new regulatory required digital accessibility while still incorporating industry standard security practices. Gain insights into why trust has rapidly become the cornerstone of customer loyalty and business success and hear some methods adopted by an enterprise customer trust program in order to foster and maintain it. Join us while we navigate the complexities of customer trust in an ever-evolving, digital landscape.

The Danger of the Perfect Audit

Cybersecurity, GRC, Other, Top Posts

Most companies accept audit reports at face value. Green checkboxes across the board, zero findings, everything conforming. That sounds like good news. It isn't. In this session, Cheri Hotman is joined by Tanya Wade, Brittany Schroeder, and Ja'Kayla Lovelace to do something different: pull up a real (fully anonymized) HIPAA compliance audit report and walk […]

Where Compliance Meets Security: Doing Both the Right Way

Compliance, Cybersecurity, Events, GRC

Compliance and cybersecurity are often seen as separate priorities—but the truth is, good compliance reduces risk when done right. So how do you effectively integrate both for a stronger security posture? In this session, we’ll break down the intersection of compliance and cybersecurity, share best practices, and walk through real-world examples of organizations that have […]

Why Cybersecurity is as much Art as Science

Podcast

In this kickoff episode of The Art of Cybersecurity, host Cheri Hotman shares why this podcast exists and what listeners can expect. Cyber isn’t just science or technology — it’s art. It’s messy, constrained, people-driven, and ultimately about mitigating risk to protect people and data. Cheri cuts through the noise of “easy button” tools, audit-passing […]

The Maturity Gap: Why GRC Programs Plateau (and How to Advance)

Cybersecurity, GRC, Other, Top Posts

Most GRC programs reach a point where they stop growing—mature enough to pass audits, but not resilient enough to lead. In this session, we’ll reveal the key traits of high-maturity programs and what it takes to get there. You’ll learn how to identify your plateau, remove roadblocks, and strategically advance your organization’s governance, risk, and […]

Vulnerability Scans: Only Part of the Equation

GRC

There are two primary ways we see companies manage vulnerabilities… one of them significantly riskier than the other. Reactive strategies rely on a problem to arise before taking action. This makes reactive the riskier option of the two, hopefully for obvious reasons. Using a reactive strategy is like waiting for an electric bill to […]

What Operationalized GRC Actually Looks Like: From Silos to Systems

Cybersecurity, GRC, Other, Top Posts

Many organizations believe their GRC program is operational because audits are passing and tools are in place. In reality, operationalized GRC behaves very differently. Risk has clear ownership. Information flows across teams. Gaps surface early instead of being hidden. In this session, Cheri Hotman and Peter Spier walk through what an operationalized GRC program actually […]

The Difficulties of People Taking Ownership

GRC

So, you've got an amazing team of tech savvy folks who love the tech side of things. They excel in implementing the latest tools and systems, but when it comes to the less glamorous side - like making sure tasks are completed and nobody drops the ball - things start to get a bit […]

The ROI of GRC: Turning Compliance Into Competitive Advantage

Cybersecurity, GRC, Other, Top Posts

Too often, compliance is seen as an expense instead of an investment. But when done right, Governance, Risk, and Compliance can become a competitive advantage that drives trust, growth, and resilience. In this session, we’ll share how forward-thinking organizations are proving the ROI of GRC—quantifying risk reduction, accelerating sales, and strengthening customer confidence. Join us […]