Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

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Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

January 9, 2025

In today’s digital age, customer trust is more crucial than ever. Join us as we explore the evolution of customer trust, highlighting its importance in building strong customer relationships. We’ll delve into how trust became so important and some of the pivotal moments that shaped its current state. Looking ahead, we’ll discuss emerging trends and technologies influencing customer trust, including some very recent developments related to a customer’s ability to meet new regulatory required digital accessibility while still incorporating industry standard security practices. Gain insights into why trust has rapidly become the cornerstone of customer loyalty and business success and hear some methods adopted by an enterprise customer trust program in order to foster and maintain it. Join us while we navigate the complexities of customer trust in an ever-evolving, digital landscape.

Where Compliance Meets Security: Doing Both the Right Way

Compliance, Cybersecurity, Events, GRC

Compliance and cybersecurity are often seen as separate priorities—but the truth is, good compliance reduces risk when done right. So how do you effectively integrate both for a stronger security posture? In this session, we’ll break down the intersection of compliance and cybersecurity, share best practices, and walk through real-world examples of organizations that have […]

The ROI of GRC: Turning Compliance Into Competitive Advantage

Cybersecurity, GRC, Other, Top Posts

Too often, compliance is seen as an expense instead of an investment. But when done right, Governance, Risk, and Compliance can become a competitive advantage that drives trust, growth, and resilience. In this session, we’ll share how forward-thinking organizations are proving the ROI of GRC—quantifying risk reduction, accelerating sales, and strengthening customer confidence. Join us […]

Security Awareness Training – Verizon 2025 Data Breach Investigations Report

Security Awareness

In this 15-minute training, the HG team breaks down the most critical findings from Verizon’s 2025 Data Breach Investigations Report (DBIR)—and what they mean for real-world security programs. We cover the sharp rise in third-party breaches, the growing threat of GenAI misuse, and the continued dominance of ransomware and credential-based attacks. You’ll walk away with […]

Real Life GRC Horror Stories: Top Mistakes Haunting Your Program

Other

Just in time for Halloween, we’re pulling back the curtain on the Top 10 GRC Nightmares plaguing organizations today. From programs that only exist to “pass the audit,” to treating compliance as a checkbox exercise, these haunting mistakes can leave your organization more vulnerable than you realize. In this session, we’ll identify the most common […]

Choosing the Right Cybersecurity Framework: A Practical Guide for Leaders

Events

Speakers: Cheri Hotman and Tanya WadeHosted by: Hotman Group Why Choosing the Right Framework Matters Passing an audit is no longer enough. Many organizations still treat cybersecurity as a one-time project, something to "check off" rather than an integrated, living part of their business operations. During this session, Cheri Hotman and Tanya […]

Internal or External Resources? YES!

GRC

Imagine trusting a neighborhood kid to take care of your dog while on vacation. While they may be capable of completing the task you’ve outlined; they will likely only do exactly as you ask. The dog gets what they need and the job is done. In contrast, imagine trusting an adult neighbor caring for […]

The Danger of the Perfect Audit

Cybersecurity, GRC, Other, Top Posts

Most companies accept audit reports at face value. Green checkboxes across the board, zero findings, everything conforming. That sounds like good news. It isn't. In this session, Cheri Hotman is joined by Tanya Wade, Brittany Schroeder, and Ja'Kayla Lovelace to do something different: pull up a real (fully anonymized) HIPAA compliance audit report and walk […]

Security Awareness Training – Artificial Intelligence & Emerging Security Risks

Cybersecurity, Risk, Security Awareness

Join us for an essential Security Awareness Training session focused on the evolving landscape of Artificial Intelligence (AI) and the emerging security risks that come with it. In this session, we explore how AI is being used in everyday tools—and how it's also creating new opportunities for threat actors. This training emphasizes awareness, responsible usage, […]

The Audit Trap: Why Passing isn’t Protection

Compliance, Cybersecurity, Events, Risk

Think passing an audit means your cybersecurity program is solid? Think again. Many organizations unknowingly expose themselves to greater risk by relying on compliance checkmarks rather than a true security strategy. In this session, we’ll uncover the hidden dangers of audit-driven security, why "passing" may leave you more vulnerable, and the real steps leaders must […]

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