Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

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Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

January 9, 2025

In today’s digital age, customer trust is more crucial than ever. Join us as we explore the evolution of customer trust, highlighting its importance in building strong customer relationships. We’ll delve into how trust became so important and some of the pivotal moments that shaped its current state. Looking ahead, we’ll discuss emerging trends and technologies influencing customer trust, including some very recent developments related to a customer’s ability to meet new regulatory required digital accessibility while still incorporating industry standard security practices. Gain insights into why trust has rapidly become the cornerstone of customer loyalty and business success and hear some methods adopted by an enterprise customer trust program in order to foster and maintain it. Join us while we navigate the complexities of customer trust in an ever-evolving, digital landscape.

The Audit Trap: Why Passing isn’t Protection

Compliance, Cybersecurity, Events, Risk

Think passing an audit means your cybersecurity program is solid? Think again. Many organizations unknowingly expose themselves to greater risk by relying on compliance checkmarks rather than a true security strategy. In this session, we’ll uncover the hidden dangers of audit-driven security, why "passing" may leave you more vulnerable, and the real steps leaders must […]

Why Cybersecurity is as much Art as Science

Podcast

In this kickoff episode of The Art of Cybersecurity, host Cheri Hotman shares why this podcast exists and what listeners can expect. Cyber isn’t just science or technology — it’s art. It’s messy, constrained, people-driven, and ultimately about mitigating risk to protect people and data. Cheri cuts through the noise of “easy button” tools, audit-passing […]

Choosing the Right Cybersecurity Framework: A Practical Guide for Leaders

Events

Speakers: Cheri Hotman and Tanya WadeHosted by: Hotman Group Why Choosing the Right Framework Matters Passing an audit is no longer enough. Many organizations still treat cybersecurity as a one-time project, something to "check off" rather than an integrated, living part of their business operations. During this session, Cheri Hotman and Tanya […]

Mastering Multi-Framework Compliance: Strategies for Efficiency & Growth

Compliance, Events

Aligning with multiple cybersecurity frameworks is rarely a clean, linear process—especially when your first framework wasn’t chosen with the fifth in mind. As your organization matures, how do you avoid inefficiencies, stay compliant, and ensure a streamlined approach across frameworks? In this session, we’ll explore strategies to create efficiencies, manage overlaps, and prevent compliance gaps […]

What Operationalized GRC Actually Looks Like: From Silos to Systems

Cybersecurity, GRC, Other, Top Posts

Many organizations believe their GRC program is operational because audits are passing and tools are in place. In reality, operationalized GRC behaves very differently. Risk has clear ownership. Information flows across teams. Gaps surface early instead of being hidden. In this session, Cheri Hotman and Peter Spier walk through what an operationalized GRC program actually […]

Vulnerability Scans: Only Part of the Equation

GRC

There are two primary ways we see companies manage vulnerabilities… one of them significantly riskier than the other. Reactive strategies rely on a problem to arise before taking action. This makes reactive the riskier option of the two, hopefully for obvious reasons. Using a reactive strategy is like waiting for an electric bill to […]

A Practical Approach to Choosing the Right GRC Tool

Compliance, Cybersecurity, Events, GRC, GRC SaaS

With countless GRC tools on the market, how do you know which one is the right fit for your organization? The wrong choice can lead to wasted resources and unmet security goals. In this session, we’ll walk through real-world cases, breaking down why specific tools were chosen and how they were successfully implemented. You’ll learn […]

The Difficulties of People Taking Ownership

GRC

So, you've got an amazing team of tech savvy folks who love the tech side of things. They excel in implementing the latest tools and systems, but when it comes to the less glamorous side - like making sure tasks are completed and nobody drops the ball - things start to get a bit […]

Security Awareness Training – Verizon 2025 Data Breach Investigations Report

Security Awareness

In this 15-minute training, the HG team breaks down the most critical findings from Verizon’s 2025 Data Breach Investigations Report (DBIR)—and what they mean for real-world security programs. We cover the sharp rise in third-party breaches, the growing threat of GenAI misuse, and the continued dominance of ransomware and credential-based attacks. You’ll walk away with […]

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