Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

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Building Customer Trust in the Digital Age: Evolution, Importance, and Observations from the Field

January 9, 2025

In today’s digital age, customer trust is more crucial than ever. Join us as we explore the evolution of customer trust, highlighting its importance in building strong customer relationships. We’ll delve into how trust became so important and some of the pivotal moments that shaped its current state. Looking ahead, we’ll discuss emerging trends and technologies influencing customer trust, including some very recent developments related to a customer’s ability to meet new regulatory required digital accessibility while still incorporating industry standard security practices. Gain insights into why trust has rapidly become the cornerstone of customer loyalty and business success and hear some methods adopted by an enterprise customer trust program in order to foster and maintain it. Join us while we navigate the complexities of customer trust in an ever-evolving, digital landscape.

CMMC 101: What you need to know from framework to final rule

CMMC, Compliance, GRC, Top Posts

With a staggering loss of $3.5 billion in intellectual property through its contractors a year, the Department of Defense (DoD) needed a way to shore up cybersecurity in the Defense Industrial Base (DIB). From this need, the Cybersecurity Maturity Model Certification (CMMC) program was created with an initial release in 2020. The entire purpose […]

Security Questionnaires: You Can’t Just Blame the Intern

Compliance, Events, GRC, Risk, Top Posts, TPRM

Let’s face it—no one enjoys security questionnaires. They are tedious and time-consuming, and it’s easy to question their real effectiveness in mitigating security risks, especially since they’re often a check-the-box exercise. However, in today’s digital landscape, they are unavoidable for building and maintaining trust with customers. Join us as we confront this harsh reality: despite […]

Choosing the Right Cybersecurity Framework: A Practical Guide for Leaders

Events

Speakers: Cheri Hotman and Tanya WadeHosted by: Hotman Group Why Choosing the Right Framework Matters Passing an audit is no longer enough. Many organizations still treat cybersecurity as a one-time project, something to "check off" rather than an integrated, living part of their business operations. During this session, Cheri Hotman and Tanya […]

Why Cybersecurity is as much Art as Science

Podcast

In this kickoff episode of The Art of Cybersecurity, host Cheri Hotman shares why this podcast exists and what listeners can expect. Cyber isn’t just science or technology — it’s art. It’s messy, constrained, people-driven, and ultimately about mitigating risk to protect people and data. Cheri cuts through the noise of “easy button” tools, audit-passing […]

CMMC Compliance: Cutting Through the Confusion

CMMC, Compliance, Events, GRC, Top Posts

Cybersecurity leaders want to know, in plain terms, what they need to do when it comes to CMMC to ensure compliance and customer contractual obligations. Join us for a conversation with cybersecurity experts about what’s actually needed to stay on track with CMMC compliance. We’ll dive into the real gaps you may be facing […]

Where Compliance Meets Security: Doing Both the Right Way

Compliance, Cybersecurity, Events, GRC

Compliance and cybersecurity are often seen as separate priorities—but the truth is, good compliance reduces risk when done right. So how do you effectively integrate both for a stronger security posture? In this session, we’ll break down the intersection of compliance and cybersecurity, share best practices, and walk through real-world examples of organizations that have […]

Security Awareness Training – Social Engineering

Cybersecurity, Other, Risk, Security Awareness

Join us for an essential Security Awareness Training session focused on Social Engineering. In this session, we delve into the critical importance of cybersecurity awareness and how you, as an individual, serve as the first line of defense against cyber threats. Key Topics Covered: Why This Matters: Remember: Technology alone cannot protect you. […]

Internal or External Resources? YES!

GRC

Imagine trusting a neighborhood kid to take care of your dog while on vacation. While they may be capable of completing the task you’ve outlined; they will likely only do exactly as you ask. The dog gets what they need and the job is done. In contrast, imagine trusting an adult neighbor caring for […]

What Operationalized GRC Actually Looks Like: From Silos to Systems

Cybersecurity, GRC, Other, Top Posts

Many organizations believe their GRC program is operational because audits are passing and tools are in place. In reality, operationalized GRC behaves very differently. Risk has clear ownership. Information flows across teams. Gaps surface early instead of being hidden. In this session, Cheri Hotman and Peter Spier walk through what an operationalized GRC program actually […]

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